Thursday, May 10, 2012

Sponsors/Advertisement

Advertisement for the Super Bowl has and always will be a huge part of its tradition. Many people that aren't all that crazy for the actual game its self watch it just for the clever and funny commercials that come with it. In many cases there is just as much hype for the advertisements as there is for the game. The income and expense for these advertisements is staggering; with the average cost of a 30 second Super Bowl advertisement costing $3.5 million and from 2002 to 2011 there has been $1.72 Billion worth of advertisement sales with Anheuser-Busch spending the most at $239.1 million spent and PepsiCo comes in second with $174.0 million. That means a lot of time, effort, and skill go into each of these ads creating many jobs for workers in this field.

Works Cited
"A Decade of Super Bowl Ad Stats: Ad Spend Reaches $1.72 Billion." - MediaBuyerPlanner. Watershed Publishing, 20 Jan. 2012. Web. 10 May 2012. http://www.mediabuyerplanner.com/entry/109678/a-decade-of-super-bowl-ad-stats/.
 

No comments:

Post a Comment